Web Development
The problems the media industry is facing are complex, and solving them requires collaboration between our most dynamic thinkers. That’s why we develop on Drupal, a content management system (CMS) that is rooted in an open-source ethos that values knowledge sharing, collaborative development, and iterative improvements. It can also serve as a great glue for getting a wide variety of third party applications to play well together. As Drupal experts, we can build your organization a website that meets specific needs without compromising on any important details, or we can rescue a project that’s gone off the rails.
If you’re interested in developing a site that works exactly the way you need it to, let’s get the conversation started today.
Expertise | Drupal
Audience Engagement
Audience engagement—we prefer to call it community engagement, actually—sits at the core of any sustainable business model. But how can your brand stand out in a crowded inbox? If readers are fleeing Facebook, where can you find them? And once they’ve arrived at your digital doorstep, how can you make sure they’ll come back for more, and, crucially, convert to financially supporting your organization? We’ll present key performance indicators to help you improve conversion rates, train your team on how to implement a data-driven reader journey, and of course, develop innovative digital tools and connections between your CMS, CRM, and any other core platforms you’ll need to make the most of every single attention minute.
Let us help you develop a strategic, measured, consistent engagement model for your outlet, so that you can go deeper with every reader and make a lasting impression right away.
Expertise | Google Analytics, Chartbeat, Facebook Insights, Twitter Insights, Instagram Insights, Facebook Pixel, MailChimp, Emma, Hearken.
Staff Education & Support
We’re eager to develop tools that are easily navigable for your team. That’s why a core part of our business is training your staff on how to use the tools we’ve created together. We’ll walk you through the nitty gritty details and make sure that you have documentation for how to put your shiny new tools to best use. And because you can’t always predict when complicated questions will arise, we’re also available to offer ongoing support via your preferred communication channel from old fashioned phone calls to Slack. We also offer optional ongoing weekly check ins.
We’re here to build innovative websites, databases, and tools that get used to their maximum capacity, and we want you to feel prepared to use them.
Expertise | Tech support, Staff development, Project management, Meeting facilitation
Data Management
Does every person at your organization have access to clear, accurate data? If any of your teams currently have isolated data insights—either in an individual record or as an aggregate trend—you’re missing an opportunity to make meaningful connections with your audience. Our goal is to understand how your customer and reader records are built and maintained, so that we can offer your team a seamless data management experience. We’re experts in Customer Relationship Management software (CRMs) like SalesForce, RedHen, Engaging Networks and Bloomerang, and we specialize in solving complex data management issues.
Don’t let your data get stuck on your website, in your database, or in your email management system. When it comes to relationships, there’s way, way too much at stake.
Expertise | Salesforce, RedHen CRM, Bloomerang, Engaging Networks