Heidi is an organizer, marketer and publishing executive with 25 years of experience helping nonprofits leverage the science of marketing to build audiences, cultivate donors, and win campaigns. She was the publisher and CEO of Religion News Service and served as the vice president for marketing and publisher of Sojourners magazine. Her organizing experience includes positions with the faith-based PICO National Network, MoveOn, consulting with the Mahoning Valley Organizing Collaborative in her hometown of Warren, Ohio, and volunteering in an ongoing tenants rights struggle in her Columbia Heights neighborhood of Washington, D.C. A tech-inclined and data-driven marketer, she specializes in email, website and social media marketing, with a focus on building digital programs that draw users from being spectators to financial supporters. Heidi has a B.S. in Journalism from the E.W. Scripps School at Ohio University and an M.S. in Integrated Marketing Communication from the Medill School of Journalism at Northwestern University.